System automation facilitating New Product Initiation (NPI) -journey towards modern trade & agile TM&D
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Date
2018-01-11Publisher
BRAC UniversityAuthor
Naieem, Ahmed OmarMetadata
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British American Tobacco Bangladesh (BATB) is one of the largest multinational companies of the country and brings about two thirds of the revenue generated by the tobacco industry. Operating in a controversial industry, BATB has consistently promoted sustainable business practices and contributed in the fields of education, tree plantation, pure drinking water, solar energy etc. through its rigorous CSR programs. This report describes the learning and experiences derived from working in BATB as an intern for four months. Firstly, I wrote a brief about BATB. I wrote about the background of BATB and their history and also the product they are offering to the customers. Then I gave small description of the department of BATB. I discussed about the works of my department. I discussed what the main tasks of my department are and what they basically do. Through the challenges and practical learning, I have been able to discover my capabilities and lacking. In the process, I have also gained and improved some corporate skills which can be of great value like communication skill, multitasking, flexibility, being calm and humble. Lastly, BATB has also shaped my career plans by making me realize the importance of corporate experience and thus I am planning to work for at least a year before doing my post graduate.