Present market position of Shinepukur Ceramics Limited

Abstract

Shinepukur Ceramics Limited is one of the top manufacturer of tableware ceramics in Bangladesh also a part of BEXIMCO group the largest private sector in our country. SCL started their journey in 1997 and till than they are dominating the tableware ceramics industry of Bangladesh. Within a very short time they had shown tremendous achievement in ceramics industry not only in the domestic market but also in the international area. Therefore in this report I will try to cover the present market position of Shinepukur Ceramics Limited. And will recommend some of the major marketing strategy which may help them to grab the attention of new buyers. In addition with this achievement Shinepukur Ceramics Limited has continuously reinforced their best performance by providing best quality with unique design of tableware product.