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dc.contributor.advisorGhani, Ariful
dc.contributor.authorMannan, Afrita
dc.date.accessioned2017-12-31T08:35:08Z
dc.date.available2017-12-31T08:35:08Z
dc.date.copyright2017
dc.date.issued2017-08-29
dc.identifier.otherID 13104215
dc.identifier.urihttp://hdl.handle.net/10361/8766
dc.descriptionThis internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017.en_US
dc.descriptionCataloged from PDF version of internship report.
dc.descriptionIncludes bibliographical references (page 52).
dc.description.abstractbKash Limited is a subsidiary of BRAC Bank. It was first originated in 2010 as a joint venture between BRAC Bank Limited, Bangladesh and Money in Motion LLC, USA. Mainly it is a private limited company which is created especially to provide mobile financial services in Bangladesh. Its mission is to provide affordable, suitable, convenient and consistent financial service towards the consumers. More than 70 people among each 100 of the population of the country live in rural areas where access of the formal financial services is difficult. But these are the people mostly in need of such services. And that is why bKash’s main focus is to serve the deep rural people. bKash is promising their user’s to make life more easy and comfortable day by day by providing attractive and extraordinary products and services. bKash is proud to serve more than three (3) crore of it’s consumers through a number of two (2) lac agents. Consumers can now send money anywhere, pay bill, shop and buy airtime through bKash. bKash provides some core and experiential benefits to their users. bKash ensures it’s users to be fast, secure, convenient, affordable and nationwide. This report contains a brief finding of the consumer satisfaction on the products and services of bKash Limited. The history and organizational background of bKash is also summarized in the report. Moreover, a survey report, analysis and its finding have been included to reach to a result and find some recommendations about the consumer satisfaction of bKash Limited. Furthermore, I have also included each and every detail of the tasks and responsibilities that I had to follow within my three months long internship period. There is a brief informational summary on my department as well as about it’s hierarchy. Adding to that I have also included the extended tasks and responsibilities that I had to follow within the period.en_US
dc.description.statementofresponsibilityAfrita Mannan
dc.format.extent56 pages
dc.language.isoenen_US
dc.publisherBRAC Universityen_US
dc.rightsBRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.subjectbKash Limiteden_US
dc.subjectPersonnel managementen_US
dc.subjectCustomer satisfactionen_US
dc.titleAnalysis of consumer satisfaction level on bKash Limited as a mobile financial service provideren_US
dc.typeInternship reporten_US
dc.contributor.departmentBRAC Business School, BRAC University
dc.description.degreeB. Business Administration


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