Effective supply chain in ready made garments in Bangladesh: study on Alfa Fashion

Abstract

A key indicator of economic development in third world developing countries like Bangladesh is garments industry. Garments play a major role for the developing countries, by improving the GDP. The Alfa Fashion is one of the major garments manufacturing organization in Bangladesh. A supply chain is a network of facilities that procure raw materials, transform them into intermediate goods and then final products and deliver the products to customers through a distribution system. This report tried to give a snap-shot of theoretical framework of supply chain, company overview, SWOT analysis of Alfa Fashion and tried to cover supply chain effectiveness of Alfa Fashion. This study selected 40 respondents for the research as sample size and used Likert’s scaling technique to collect response from the respondents and personal interviewing method was used to get response from respondents. After collecting data some statistical methods were used in order to analyze the data. After analyzing the data, some findings are generated and enlisted some recommendations on the basis of these findings. If the authority of Alfa Fashion takes proper steps to improve these findings then they are able to build splendid relationship with their customers.