Why a distributor should sizzle through online, a study on Bangladesh market

View/ Open
Date
2017-04-21Publisher
BRAC UniversityAuthor
Hossain, Mohammad AsifMetadata
Show full item recordAbstract
In order to fix the sales issues and try to increase the sales by aiding web usability of the digital marketing I have conducted this analysis report. Where I have found by sizzling through online a distributor of electronic goods can come out of the box. However maintaining quality and actually doing what you are showing on the web matter the most to shine. Throughout my internship period Speed Technology and Engineering Ltd I have found some key points to shine out the competitors such as Compelling marketing message on digital platform, relevant Search term targeting customers, prioritize different platform base Spending, no compromise on ethics, being unique & be active on social media. During my internship period I have conducted a Google adwords campaign for Speed where the campaign was with display network only in order to results in building awareness for the brand across a large audience.