Apparel merchandising process of Poeticgem International Ltd. (A Concern of PDS Multinational Group)
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Date
2014-04-06Publisher
BRAC UniversityAuthor
Islam, Md. RidwanulMetadata
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Poeticgem International is a concern of PDS Multinational Group which has been operating globally. It is one of largest leading buying agency for consumer goods, managing the supply chain for retailers and brands worldwide. The principal activity of Poeticgem International is export trading of garments. This report is basically on the process of apparel merchandising at Poeticgem International Ltd. Merchandising is about planning and developing a strategy to enable a company to sell a range of products that delivers sales and profit targets. A Merchandiser will work closely with a Buyer to ensure the product that's bought will enable them to achieve the sales plan. It's often explained as getting the right merchandise, in the right place, at the right time, in the right quantities at the right price. The work process of merchandising begins at getting order from buyer until shipment of that order.