An exploratory study to evaluate Prime Bank Limited’s online banking service and finding out the outcomes due to centralized IT operation system in banking sector
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Date
2013-01-09Publisher
BRAC UniversityAuthor
Afrin, SadiaMetadata
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Online Banking is the new method of banking using the new technologies available in the world today. Instead of travelling to a local branch of your bank, the Internet allows customers to do a wide variety of useful things with their accounts. Prime Bank Limited is one the pioneer bank who introduced online banking service in Bangladesh at the very beginning. This report contains study on Prime Bank’s online banking service. First part of the study contains information about online banking service of Prime Bank Limited. Prime Bank Limited started providing these electronic services as Internet Banking providing to over 13,000 numbers of accounts. Moreover they are now enable to provide “faster access” to 91 corporate customers. Second part of the study contains the evaluation of Prime Bank Limited Online Service by comparing it with other three private commercial bank (Eastern Bank LTD, Dutch Bangla Bank LTD and One Bank LTD). This approach is to find out how well Prime Bank’s online service is performing in the market . After the comparison the study shows that the Prime Bank Limited Online Banking Service is quite developed and performing well in the competitive market. The second part of the study tries to figure out the outcomes of centralized operation system in the banking sector. Banks are considering that the centralized operation system will help them to improve their quality of service and accelerate the growth of their respective organization.