| dc.contributor.advisor | Akter, Tania | |
| dc.contributor.author | Hossain, Sheneen | |
| dc.date.accessioned | 2024-10-22T09:47:11Z | |
| dc.date.available | 2024-10-22T09:47:11Z | |
| dc.date.copyright | ©2024 | |
| dc.date.issued | 2024-02 | |
| dc.identifier.other | ID 20104038 | |
| dc.identifier.uri | http://hdl.handle.net/10361/24388 | |
| dc.description | This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024. | en_US |
| dc.description | Cataloged from the PDF version of the internship report. | |
| dc.description | Includes bibliographical references (page 34-35). | |
| dc.description.abstract | With the development of technology, the industry of travel and tourism has experienced a transition throughout time. As a result, the change has made it possible in large part for online travel agencies to allow clients to plan and book their travels from the comfort of their residences. GoZayaan is one of the first travel agencies (OTA) in Bangladesh, which has been taking a leading change in the tourism industry by offering the clients A1 stop service for all sorts of travel requirements. This internship report will analyze how GoZayaan utilizes automation in the journey of customers and overcomes challenges along the way. Also, the paper will look into the advantages of digitization along with the obstacles GoZayaan is putting into practice and possible solutions for this. | en_US |
| dc.description.statementofresponsibility | Sheneen Hossain | |
| dc.format.extent | 38 pages | |
| dc.language.iso | en | en_US |
| dc.publisher | Brac University | en_US |
| dc.rights | Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. | |
| dc.subject | Customer experience | en_US |
| dc.subject | Automation | en_US |
| dc.subject | Personalization | en_US |
| dc.subject | CRM softwares | en_US |
| dc.subject.lcsh | Digital transformation. | |
| dc.subject.lcsh | Customer experience management. | |
| dc.title | A GoZayaan’s report introducing digitization in customer experience: impacts of automation services to overcome the challenges in streamlining processes | en_US |
| dc.type | Internship report | en_US |
| dc.contributor.department | Brac Business School, Brac University | |
| dc.description.degree | B. Business Administration | |
