SME loan and deposit product features of BRAC Bank Limited

Abstract

A bank is a financial institution whose main aim to bring money and earn profit for the organization. No doubt that it plays a vital role in forecasting the economic and social condition of a country. The Banking sector of Bangladesh is passing through a tremendous reform under the economic deregulation and opening up the economy. This banking sector is becoming extremely competitive with the arrival of multinational banks as well as emerging and technological infrastructure, effective credit management, higher performance level and customer satisfaction currently. “A Study on SME Products Features and development of BRAC Bank Limited” is the main theme of this internship report. BRAC Bank Limited is a scheduled Commercial Bank in Bangladesh that established under the Banking Companies Act, 1991 and incorporated as Private Limited Company on May 20, 1999 under the Companies Act, 1994. The journey of its operation started on July 4, 2001 with a vision to be the market leader through providing all sorts support to people in term of promoting corporate and small entrepreneurs and individuals all over the Bangladesh. BRAC Bank Limited is the first local commercial banks that providing online banking service to its customers from the very beginning of its starts. It also starts providing loan facilities to small and medium trading, manufacturing and service oriented enterprises all over the country for the first time among local commercial banks. BRAC Bank Limited presently focuses on Small & Medium Enterprises or SME which play a huge role in the economic development of any country. The reason behind focusing on SME is the management of BRAC Bank Limited has realized that to the economic contribution of the country this sector is playing a huge role and by ignoring the SMEs the economic growth of the country is not possible. At present, the employment generation of BRAC Bank Limited by SME is 60% and SME contribution to GDP is 25%. Currently BRAC Bank Limited is the fourth largest SME bank globally. However, This internship report is organized into different chapters. At first in organization part, I have discussed about the company profile, its foundation and growth, networks and also include the SWOT analysis. In job description part, I have discussed about the work experience, daily work that I had to do during my internship period at BRAC Bank limited, different aspects of job performance and lastly observation and recommendation. And lastly in the project part, I have discussed the total analysis over SME product features and development of BRAC Bank Limited.