| dc.description.abstract | In this internship report, which focuses primarily on the motorcycle industry in Bangladesh,
the primary topic of discussion is the impact that digital marketing is having on the
motorcycle industry as a whole. My participation in the internship necessitated that I write
the report in order to fulfill its requirements. When I was in the stage of my career where I
was doing an internship, I paid close attention to the industry and how the company
developed its sales and branding strategies in order to stay ahead of the competition in this
industry, which included companies such as Bajaj, Hero, TVS, and Honda, amongst others. I
did this because I wanted to make sure that the company I worked for was able to maintain its
position at the forefront of the industry. I did this because I wanted to guarantee that the
company I worked for would be able to keep its leading position in the industry, so I took the
initiative to do what I could. In addition to this, I paid a lot of attention to the way the
company positioned itself in relation to the industry as a whole. In addition to this, there is an
investigation that is currently being carried out to determine whether or not customers are
benefiting from digital marketing and whether or not it is assisting them in making decisions
regarding the goods and services that they purchase in their capacity as consumers. The
obligations and responsibilities toward the company that have been placed on my shoulders
are broken down and described in considerable detail in the first chapter of this book, which
is one of the chapters in this book. After that, in the chapter that comes after that, a condensed
description of the company is presented, beginning with the company's history, mission
statement, product and brand line-up, human resources (HR), how HR operates,
compensation policy, salary and increment system, training system, and also leadership style.
This chapter comes after the chapter that comes after that. This chapter is the one that follows
the chapter that follows the chapter that follows that. The subsequent step is marketing, which
calls for a discussion regarding the company's fundamental marketing strategy, branding
strategy, digital marketing, distribution channel, new product development strategy, and
difficulties. Following that is the section on accounting, in which the entirety of the
accounting system of a corporation is dissected and explained, as well as the chapter on
finances, in which a variety of financial analyses are presented. Following that is the section
on finance, in which the entirety of the accounting system of a corporation is dissected and
explained. Following that is the conclusion, which is a restatement of everything that has
been discussed up until this point. The next part of the chapter is all about accounting, and it
comes right after that one. The next step in this process involves conducting an investigation
into the information technology and supply chain operations of the company. During the course of the review of the company's information technology, both the cloud infrastructure
and the digital infrastructure of the company are examined. On the other hand, the primary
concentration of the review of the supply chain is on the manner in which the business creates
and implements its production plans. The final step is to carry out a competitive analysis of
the industry, which requires making a number of different kinds of research in order to
compare the current standing of the company to that of its rivals. The procedure comes to its
conclusion with this step. | en_US |
