| dc.contributor.advisor | Mohammad Al-Din, Mr. Zaheed Husein | |
| dc.contributor.author | Anila, Suraiya Yasmin | |
| dc.date.accessioned | 2024-06-24T06:33:48Z | |
| dc.date.available | 2024-06-24T06:33:48Z | |
| dc.date.copyright | 2023 | |
| dc.date.issued | 2023-01 | |
| dc.identifier.other | ID: 18204080 | |
| dc.identifier.uri | http://hdl.handle.net/10361/23545 | |
| dc.description | This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023. | en_US |
| dc.description | Cataloged from the PDF version of the internship report. | |
| dc.description | Includes bibliographical references (page 17). | |
| dc.description.abstract | The report highlights my overall internship experience at Marico Bangladesh Limited. I have
discussed in detail about the background of the company, Marico Limited and its operations in
Bangladesh, Marico Bangladesh Limited. The report also focuses on the operational activities
in the company, products and brands offered by Marico, their marketing strategies, the
management, productions and operations systems, and analyses Marico’s strengths and
weaknesses through SWOT analysis and Porter’s 5 Forces Model. Apart from this, the report
also mentions and discusses the financial and accounting principles followed at Marico, along
with its success in the share market. it also highlights all the aspects of the structure and
execution of Marico’s flagship internship program: Impact90. The report includes a detailed
analysis on the program. | en_US |
| dc.description.statementofresponsibility | Suraiya Yasmin Anila | |
| dc.format.extent | 17 pages | |
| dc.language.iso | en | en_US |
| dc.publisher | Brac University | en_US |
| dc.rights | Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. | |
| dc.subject | Internship | en_US |
| dc.subject | Marico Bangladesh Limited | en_US |
| dc.subject.lcsh | Interns (Education)--Training of. | |
| dc.title | Report on Marico’s flagship internship program: Impact90 | en_US |
| dc.type | Internship report | en_US |
| dc.contributor.department | Brac Business School, Brac University | |
| dc.description.degree | B. Business Administration | |
