Product recommendation system
Abstract
Recommender systems play a role, in helping consumers by suggesting products.
These systems rely on algorithms, many of which are based on machine learning
from the intelligence field. However, choosing the algorithm for a recommender
system can be pretty challenging due to the range of options available. Additionally
developing systems often comes with obstacles. Raises questions.One major
challenge in creating a recommendation system for an e-commerce business is the
”cold start” problem. This occurs when there isn’t data in the product dataset.
Consequently accurately recommending products to customers becomes extremely
difficult. The problem arises because there is no user purchase history or item ratings,
for users making it impossible for the system to provide recommendations based
on their preferences.In our research, we focus on addressing this cold start problem
in recommender systems. Our goal is to find solutions using multiple approaches,
including similarity methods and clustering algorithms like Agglomerative Hierarchical
and K-means clustering, and also create a merged recommendation system
from all the approaches. By doing we aim to overcome the cold start issue and assist
businesses in generating accurate recommendations.To conduct our research we use
an unsupervised learning dataset since the cold start problem primarily occurs when
there is no user data available. Our investigation aims to provide insights and suggestions
to address the challenges related to the cold start problem, in recommender
systems. This will benefit businesses. Improve the user experience.