Digital marketing plays the vital role to fulfill customer satisfaction: A study on Analyzen Bangladesh Ltd.
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Date
2021-01Publisher
Brac UniversityAuthor
Khan, Nusrat JahanMetadata
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The report focuses on my experiences, learning and the people I have met communicated
with over the course of full time internship program at Analyzen Bangladesh Ltd. Despite
tough regulations, Analyzen being the first ever digital and social media marketing agency,
continued to dominate the digital industry in Bangladesh by on boarding the best
brands/companies as clients. I was assigned to work with Unilever’s client services.The repot
also describes my learning experiences and day to day tasks during the period. The major
tasks were being dealing with the potential clients, content management and working with
business documents such as clients demand and their expected reach. More importantly, the
general meetings and conversation with the reporting managers, the other interns as well as
the opportunity to interact with employees from different department which gave me huge
insight into organization and learn more about numerous topics. I believe the best part about
Analyzen is their culture and this program gave me the opportunity to get how works used to
get done there. This program overall will help me to go a long way in understanding where I
stand currently and help me to improve more. I feel like I have learned a lot of things wich
will help me in my future in my corporate world. I learnt how to sacrifice, comprmise and
persistent to achieve my objectives in any means possible. The following report elaborates on
my duties as an intern, the tasks I had to carry and the things I have observed and learned on
the way.