| dc.contributor.advisor | Adrita, Ummul Wara | |
| dc.contributor.author | Samaddar, Natasha | |
| dc.date.accessioned | 2020-09-13T12:43:32Z | |
| dc.date.available | 2020-09-13T12:43:32Z | |
| dc.date.copyright | 2019 | |
| dc.date.issued | 2019 | |
| dc.identifier.other | ID 15104142 | |
| dc.identifier.uri | http://hdl.handle.net/10361/14031 | |
| dc.description | This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019. | en_US |
| dc.description | Cataloged from PDF version of internship report. | |
| dc.description | Includes bibliographical references (page 45). | |
| dc.description.abstract | Ecommerce world has been a huge part of our world now. Facebook, twitter, Instagram, Gmail, various
apps has been a daily driver to our life right now. As these sites are offering different kinds of products
promotions to us customers. These sites have become one individual sites from which the sellers are
easily selling their products and buyers are getting their demand fulfilled by ordering at home. Starting
with home suppliers to electronics, accessories, food, property, vehicles. Bikroy.com com is a one stop
to their consumers where buyer and seller can both meets. Their integrated management planning is
extremely well planned and a vital too for Bikroy to be the largest market place in Bangladesh. Here
the market specialist uses different promotional tools like TV ads, Radio Ads, Mobile marketing,
Search engine optimization, digital and analog Billboard, Newspaper ads, content developing, email
marketing, viral marketing etc. the operational management system works so hard to bring he right
people for this job. As they believe, it is easy to find an employee but hard to find a dedicated
employee. Bikroy.com has started its journey in 2012 and in a very shortest possible time it has become
the largest online seller in our country. Though Bikroy has extreme competition in the market however
they have been able to keep their market position intact.
The way the process of Bikroy’s property management works is that sellers provides the visuals, detail
and the address of their property and has to take a premium or plus membership from Bikroy. Then
they are provided with a code that can be used to post their ads in the app site. The total report carries
the details about Bikroy.com and the management process of property department. It includes the
history, vision, mission, functions of this company. Operational functions of property department, how
the staffing process happening, membership acquisitions etc. The report also carries relevant theory
why there is a market gap, porters five force analysis. | en_US |
| dc.description.statementofresponsibility | Natasha Samaddar | |
| dc.format.extent | 45 pages | |
| dc.language.iso | en_US | en_US |
| dc.publisher | Brac University | en_US |
| dc.rights | Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. | |
| dc.subject | Sales | en_US |
| dc.subject | Operation management system | en_US |
| dc.subject | Bikroy | en_US |
| dc.title | Property field sales & after sales operation management system Bikroy.com | en_US |
| dc.type | Internship report | en_US |
| dc.contributor.department | Brac Business School, Brac University | |
| dc.description.degree | B. Business Administration | |
