Factors influencing digital entrepreneurship and role of Grameenphone to promote entrepreneurship in digital ecosystem

Abstract

The research report titled “Factors Influencing Digital Entrepreneurship and Role of Grameenphone to Promote Entrepreneurship in Digital Ecosystem” is aimed at exploring what are the key drivers for digital entrepreneurships. This also explored the effectiveness of Grameenphones contribution to the digital startup ecosystem. Grameenphone being one of the fast movers of telecommunications industry has influenced massively in Bangladeshi market and way if communications. Grameenphone Accelerator is also the pioneer of dedicated program for startups in Bangladesh being a big corporation. The digital entrepreneurship fairly a new concept for Bangladesh. Even though the trend has started 10 to 15 years earlier in western countries. There has not been enough research done on this concept of digital entrepreneurships. The influential factors to start digital entrepreneurships are yet not clearly defined. So, from the context of Bangladesh I have explored few factors that is playing important role in the digital entrepreneurship process. In the very beginning of the research I have mentioned that this paper is based on exploratory research based on primary and secondary data. The main respondents were people who are involved in digital ecosystem and secondary data included related published materials. To explore these factors as mentioned in report title I have interviewed and conducted focused group discussions with 15 people. The answers have been taken as base for secondary research. The data has been presented analyzing both the primary and secondary research data. I have been able to come up with four factors that were identified as most important factor for motivating them to digital entrepreneurships. These factors are success rate of digital startups in Bangladesh, Governments positive attitude to digital entrepreneurship, growing supports from private sectors and the massive consumer market for digital products. The respondents have also ranked Grameenphone as a leader among private corporations to extend the hand of support for digital entrepreneurships. Based on the data the analysis and interpretation were discussed in the report. There were no conclusive decisions for this report but the report surely keeps a greater scope for further research. Lastly, there were some recommendations that were made by respondents and also in different published reports. These recommendations were incorporated in the end part of the report. Therefore, I should say that this report has shaded light upon the most important factors for digital entrepreneurship rise in Bangladesh and have also included drawbacks that might hinder the process.