Overall banking industry for foreign Bangladeshi customers in terms of Bangladesh
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Date
2019-04-30Publisher
BRAC UniversityAuthor
Islam, Md. AminulMetadata
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In this paper, “Customer Satisfaction on overall banking industry for foreign Bangladeshi customer in Bangladesh,” I have tried to find out the relationship between the service, price and safety of the customer satisfaction, which contains mainly the analysis of various data that I collect from seventy two respondents.
Firstly, I generated hypothesis with the dependent (customer satisfaction) and independent (service, price and safety) variables. Then I focused on collecting data from respondents based on that I conducted my analysis. While conducting the analysis I did outlier detection, data analysis using rotated component matrix, commonalities, etc.
Then I checked reliability through Cronbach’s alpha and validity with convergent and discriminant validity.
After that from rotated component matrix, I made composite variable and regression analysis was run to check whether it supports the hypothesis or not.
Lastly, I came up with some limitations and suggested some recommendations along with discussing why the particular result was achieved.