Performance improvement analysis On US Bangla Airlines (BS) Ltd.
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Date
2018-12-13Publisher
BRAC UniversityAuthor
Amin, Siam ZulfiqureMetadata
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The internship project is based on “Performance Improvement Analysis” based on Performance Improvement Analysis Based on US Bangla Airlines (BS) Ltd. As there is a competitive market environment existed in airline industry so performance measurement is a core factor to analyze a particular company like US Bangla Airlines. The company is considered currently a leading private sector airline industry that provides both domestic and international flights on time basis with highest passenger’s comfort and economy with abundant services provided by the experienced and trained personnel with their best effort. The internship report also indicates on how to make more efficient the organization with its existing resources. The strategic analysis statement indicates that even in competitive market sector US Bangla Airline Company till now existed with her effort by facing accidental and incidental plane crash records in the competitive airline industries. The company is still taking several initiatives to build up image. Beside this, the report also provides some evaluation of the company’s personnel which is based on questionnaire related surveys provides positive responses from the employees that the company providing every opportunity to her personnel side by side ensuring proper training facilities to the employees. In case of studying the market of this airline company, it ensures regular flights in all routes with maximum flight availability. Beside this, the customer services also showed a positive side provided by the company.