Comparative market analysis of Robi Axiata Ltd.
View/ Open
Date
2016-08-08Publisher
BRAC UniversityAuthor
Nahar, SamsunMetadata
Show full item recordAbstract
To complete my academic BBA program I needed to complete my three months internship
program. AS I have done my internship at “Robi Axiata Ltd.” Under market division so I have
prepared this internship report based on “Competitive Market analysis of Robi Axiata Ltd”. In
this report I have discussed about my three month work experience and the responsibility, the
critical observation and recommendation according to my experience, Market share, revenue,
profit comparison, product analysis which is currently available in the market and lastly the
survey which represent the consumer perception on different operator over different criteria.
While doing the research I have faced some gap of information which I needed to come out to
the broader explanation. Most of the analytical information then collected from the primary
survey. Based upon the analysis there are some critical issue and recommendation which I have
jot down in the recommendation and findings.