Brac Business School (BBS): Recent submissions
Now showing items 101-120 of 4788
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Analyzing Bangladeshi women's views on premium sanitary napkins to boost SMC Enterprise Limited's brand “Joya”
(Brac University, 2024-04)The report on ‘Analyzing Bangladeshi women's views on premium sanitary napkins to boost SMC Enterprise Limited's brand “Joya”.’ is considered as a brief representation of my knowledge, experience and performance as marketing ... -
Challenges of working from home in Human Resource Department
(Brac University, 2022-05)More than a century after it was founded, BATB Corporation of the United Kingdom is Bangladesh's top tobacco company. Overall, the BAT distribution network considers BATB's to be one of the best. Cigarette manufacturing ... -
Pickaboo.com's content management system: an analysis on web usability, SEO, and digital marketing tactics
(Brac University, 2022-06)This report is the outcome of a three-month internship program completed as a partial requirement for the BBA degree at BRAC Business School, BRAC University, Dhaka. This paper was done as part of an internship program ... -
Financial strength and growth strategies for Munchies Deliveries Ltd. in the competitive food delivery market of Bangladesh
(Brac University, 2023-10)All the individuals graduated from BRAC Business School are allowed to implement the theoretical knowledge they acquired from a number of organized courses offered by this program. This valuable knowledge is applied and ... -
Identifying critical barriers to circular supply chain management in the leather industry of Bangladesh using Fuzzy DEMATEL approach
(Brac University, 2022-06)The Bangladeshi leather industry is under enormous pressure due to its negative effects on the environment and endangering people's lives. According to some studies, implementing CSCM can assist the industries of both ... -
ICRRS of cement manufacturing clients of corporate banking division – Habib Bank Limited, Bangladesh
(Brac University, 2024-09)The report focuses on the risk rating of business from a particular industry by the Corporate Banking division of Habib Bank Limited- Bangladesh by the credit risk assessment method ICRRS. The Internal Credit Risk Rating ... -
Growth analysis of Bangladesh’s pharmaceutical sector
(Brac University, 2024-09)The internship report “Growth Analysis of Bangladesh’s Pharmaceutical Sector” tries to show the comprehensive growth analysis of the pharmaceutical sector in Bangladesh by focussing on its market growth, domestic market ... -
The impact of user-generated content on consumer purchase behavior in Bangladesh- a study of UGC platform influence
(Brac University, 2024-06-09)Mediacom Limited (MCL) is an advertising agency founded in 1997 which was acquired by Square Group in 2005 following which they have been tasked with devising and executing marketing strategies for the concerns of the ... -
An exploration of online consumer buying behavior in context of Bangladeshi fast moving consumer goods industry
(Brac University, 2024)With the aim to look deeply into the online buying behavior of consumers of the FMCG industry in our country Bangladesh, this report looks deeply into the behavior of consumers through surveys, expert interviews and secondary ... -
Impact of AI on recruitment in the pharmaceutical industry of Bangladesh
(Brac University, 2024-09)This report looks at the use of AI in human resource management for employers within the pharmaceutical industry in Bangladesh particularly for SMC Enterprise Ltd, Square Pharmaceuticals Ltd and Beximco Pharmaceuticals ... -
Exploring the role of transformation leadership in fostering employee engagement and well-being of AB Bank
(Brac University, 2024-05)The internship report on Exploring the Role of Transformation Leadership in Fostering Employee Engagement and Well-being has been written based on the general banking department of AB Bank PLC, Banani branch and under the ... -
Exploring possibilities in the stock market: a strategic recommendation for BRAC EPL Investment Limited in the investment banking sector
(Brac University, 2024-09)The report compares BRAC EPL Investment Limited with the top merchant banks, analyze their products, services and practices to identify whether it is in a competitive position or not. The report examines important factors ... -
A comprehensive study on shipping business: the case of Bangladesh
(Brac University, 2024-10-06)The internship report, entitled "A Comprehensive Study on Shipping Business: The Case of Bangladesh," offers a thorough examination of the maritime sector in Bangladesh. Key elements of the industry are examined in the ... -
Exploring company barriers: an analysis of Dosen’s marketing methods and financials
(Brac University, 2024-10)Dosen Electric Corporation started their business in the year 2006 in Cumilla and later expanded to Feni, Chittagong and Dhaka. The report “Exploring Company Barriers: An analysis of Dosen’s Marketing Methods and Financials” ... -
Benefits of super app Astha to Brac Bank PLC
(Brac University, 2024-05)This is the internship report based on the three months program that was successfully completed at Brac Bank PLC under Retail division in the customer experience team from 01/02/2024 to 30/04/2024 as a requirement of BBA ... -
Impacts of training & development programme (MPO) in Square Pharmaceuticals PLC
(Brac University, 2024-05)The "Training & Development Programme" internship research covers a comprehensive analysis of the tactics, operations, and results of the organization's instructional and growth programmes. The paper includes a thorough ... -
Project management considering the life cycle of HRMS ERP and the impact of it on human resource operation in BRAC International
(Brac University, 2024-10)The report represents my internship experience and outcome of three months at BRAC International, where I have been working in the Human Resource unit. This internship proved to be very valuable for the practical aspects ... -
New skills required in Bangladeshi finance graduates with the current technological progress in the FMCG industry
(Brac University, 2023-02)In this day and age of globalization, businesses are increasingly expanding their trade to the foreign market in order to reap bigger government advantages and increase income flow. Accordingly, the globe has witnessed ... -
Marketing impact of new feature of savings accounts
(Brac University, 2020-12)Having a great commitment towards financial and social advancement of Bangladesh, The Premier Bank LTD (PBL) began its excursion in June, 1999 and after that it has been established itself as one of the prominent banks ... -
HR operations of Apex Footwear Limited in their retail business
(Brac University, 2022-06)The first part of my report will detail my three months of internship at Apex Footwear Ltd., which included learning about myself, my supervisor, and the responsibilities I was assigned with. After that, in the second ...
