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Socially responsible practices and effects of corporate affairs on the society by Chevron Bangladesh
(Brac University, 2022-10-23)
After more than a century in business, Chevron Corporation of the United States is the leading
private energy firm in Bangladesh. The Chevron distribution model ranks Chevron Bangladesh's
distribution network to be among ...
How digital marketing helps SIMURA Fashions to effectively reach and develop communication with foreign buyers
(Brac University, 2022-02)
Bangladesh is one of the leading exporters of Ready-Made Garments (RMG) apparel. It ranks
second after China in terms of global garment exports. Because of the low cost of labor, the
country is able to take advantage of ...
Impact of online business model in product development: ShopUp
(Brac University, 2020-09)
ShopUp is the e-commerce website which works with f commerce sites from Bangladesh. F commerce business sites particularly Facebook where individuals do the business of theirs
and that is promoting facebook buying platform. ...
Virtual campus engagement sessions: an effective tool for talent acquisition and boosting employer branding in the time of pandemic
(Brac University, 2022-02)
In order to complete my academic Internship course entitled BUS400, I had joined as an Intern at Walton Hi-Tech Industries PLC for a three month period. I had joined in the Human Resource Management Department under the ...
Merchandising activities of Zon Ron Sweaters Ltd.
(Brac University, 2020-12)
As part of my BBA program, I have completed my three months internship program from a well-known organization named “Zon Ron Sweaters Ltd”. During my internship period, I have gained valuable knowledge and experience in ...
Qualitative analysis of City Group’s marketing strategies and CSR activity for Teer
(Brac University, 2020-01)
City Group was established by Fazlur Rahman, a business magnate in the private sector of
Bangladesh. City Group began on 6 February 1972 as a mustard oil company venture. After its
first successful project, City Group ...
E-banking services and customer behavior analysis of Agrani Bank Limited
(Brac University, 2022-05)
This report is the culmination of a three-month internship that was fulfilled as a requirement for the Bachelor of Business Administration degree at BRAC Business School, which is located within BRAC University in ...
Prospects, challenges, and the impact on customer relationships of digital marketing in Bangladesh
(Brac University, 2021-10)
Customers' long-term relationships and loyalty may be built through digital marketing, as has been demonstrated in this paper as well as prospects, problems, solutions are demonstrated. Additionally, this study demonstrates ...
Performance management system of BRAC
(Brac University, 2020)
The Performance Management System (PMS) is an organized strategy by which an organization includes its representatives as people as well as individuals of a group, with the essential objective of moving forward organizational ...
Public relations activity of Prime Bank Limited & it’s role in creating brand awareness
(Brac University, 2020-04)
Public Relations promotes any Brand in such way that ended up by creating Brand Awareness.
Awareness about a brand means customers have interest in my product and service and they can
easily recognize my products and ...