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ATL marketing and its impact on brands- a case study on Asiatic Marketing and Communications Ltd.
(Brac University, 2019-05)
My report comprises of the work I have done in the Media Buying of Asiatic Marketing and Communications Ltd. in a period of three months. My main focus was on the extraordinary activities engaging customer awareness campaigns ...
Importance of data analytics in advertising
(Brac University, 2019-05)
The world has experienced fast paced growth due the advancement in technology. The advertising world is no different. Few things have changed rapidly in last few years and advertising are one of them. Advertising, one of ...