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Now showing items 11-18 of 18
Kool blue deodorant body spray in terms of marketing actions: a case study of Square Toiletries Limited
(BRAC University, 2017-01-16)
SQUARE Toiletries Limited (STL) has started it’s journey in 1988 as a
division an ISO 9001 certified company. In 1994 Square Toiletries Limited
began its journey as a Private Limited Company. Now STL is the country’s
leading ...
Analysis on consumer recall, recognition and brand association of the Savlon Social Media Campaign
(BRAC University, 2017-07-27)
The research caters to the impact of social media campaign on brand recall, recognition and associations which in turn would create a change on their purchase intention. The demography was chosen based on three professions ...
Social media marketing: a brand’s perspective; a case study of Hero MotoCorp Ltd. in Bangladesh
(BRAC University, 2017-07-22)
In the first world countries the offline media is getting almost obsolete gradually. The change is also affecting Bangladesh. The significant growth of internet and smart phone users in Bangladesh is showing us the necessity ...
The effectiveness of the recruitment and selection process of sales personnel (field) at Square Toiletries Limited
(BRAC University, 2017-05-03)
This report is all about the identifying the effectiveness of the recruitment and selection process of Square Toiletries Limited in terms of hiring employees for sales (Field). This report is reflecting every pros and cons ...
Standard operating procedure: sales & marketing The Westin Dhaka
(BRAC Univeristy, 2017)
In terms of The Westin Dhaka Sales and Marketing department operation, it drives the hotel business into another level. Public relation and communication department plays a vital role in generating sales and create brand ...
Communication via Digital Marketing
(BRAC University, 2017-08-27)
Strategeek Digital is a Digital Marketing Agency. Digital and social media operations are conducted under the sub-brand name Ice9 Interactive, a sister concern of Strategeek Digital. With the technological strength of Ice9 ...
Service marketing overview of BRAC Communication department as a support unit
(BRAC University, 2017-01-31)
BRAC being one of the leading development organizations in the word is pioneer for developing and implementing anti-poverty solution and interventions. Its self-sustainable model mostly plays the win win situation to create ...
An overview of customer relationship management (CRM) of ACI Logistics Limited SHWAPNO
(BRAC University, 2017-08-24)
ACI Logistics is a sister concern of ACI Limited and ACI Logistics’ main concern is the leading retail brand SHWAPNO.SHWAPNO LIFE is an integrated part of SHWAPNO. The ultimate objective of SHWAPNO is to reach a broader ...