Brac Business School (BBS)
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Recent Submissions
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How do customers perceive the brand image of Nagad, and why customers are considering the Nagad app to purchase insurance policy premiums as their preferred payment method
(Brac University, 2023-01)This internship report deliberates on how within a very short period Nagad has successfully implemented all its marketing strategies to reach the right customers at the right time. It also covers the marketing tactics used ... -
Doctors’ perception of the promotional strategies of Square Pharmaceuticals Limited
(Brac University, 2023-05)"The paper gives a general summary of an internship in the pharmaceutical sector with a particular emphasis on how Square Pharmaceuticals' promotional activities were perceived by healthcare professionals. The article ... -
Analysis of general banking system of Eastern Bank PLC
(Brac University, 2023-09)This is an internship report based on my work at Eastern Bank PLC, a well-known firm where I have been working since 2021. This report is required for my MBA program at BRAC University. This report examines Eastern Bank ... -
Work life balance of employees of Dhaka Bank Limited
(Brac University, 2023-05)This report focuses on the work-life balance of employees at Dhaka Bank Ltd and the challenges both employees and the bank is dealing with while managing their personal and professional life. The main objective of this ... -
Exploring the factors influencing customer satisfaction of foodpanda elderly people (above 50 years)
(Brac University, 2023-05)With a variety of facilities, Foodpanda BD has been working to assure customer satisfaction. During the whole process of my internship, I have focused on the elderly customers' preferences and satisfaction. This report ... -
Exploration of agriculture credit present practice, opportunities and challenges in Bangladesh
(Brac University, 2023-03)This is an academic internship report under Ms. Nusrat Hafiz Ma'am, and I got the opportunity to work at Microfinance, BRAC. Here, my supervisor is Md. Shahadat Hossain is senior manager at BRAC. I explored Bangladesh's ... -
The relation between brand awareness and repeat purchase
(Brac University, 2023-03)The inhabitants in this country are very familiar with the beverage known as tea. In point of fact, it is not uncommon to discover tea preparations twice or even three times a day on the table of a Bangladeshi household. ... -
Navigating financial challenges: a case study on E.Gen Consultants Ltd. - theoretical insights and strategic recommendations
(Brac University, 2023-08)This paper conducts an extensive examination of how e.Gen Consultants Ltd. addresses challenging financial issues, providing valuable insights into the strategies employed to navigate the challenges of managing multinational ... -
Analyzing credit risk management techniques of United Commercial Bank
(Brac University, 2023-09-09)This internship program helped for gaining knowledge about how the corporate thigs works. This also helped to learn about how to deal with customers. This internship provided me with an outstanding opportunity which will ... -
An insight on the foreign trade activities of Bank Asia
(Brac University, 2023-09-10)The primary purpose of this research is to have a better understanding of Bank Asia Limited's global operations. Primary and secondary sources were used to compile the data for this study. In the first chapter, I cover ... -
The practices of human resource management of IDLC Finance Ltd.
(Brac University, 2023-04-23)Over the past 25 years, IDLC Finance Ltd has expanded to become the largest non-bank financial institution in Bangladesh and one of the top merchant banks. It offers services for the capital markets, institutional lending, ... -
Recruitment & selection process of NPOLY and its impact on the sustainable growth of the organization.
(Brac University, 2023-10)Today’s business world is becoming more complicating and rigorous for business administrations’ students. For enhancing knowledge about business field, it is essential to go through with both practical and theoretical ... -
Energy-efficient practices in the ready-made garments (RMG) sector of Bangladesh
(Brac University, 2023-09)The ready-made garments sector in Bangladesh is one of the leading industries to play a focal role in its economy. This report highlights two important factors improving the industry’s growth: energy efficient practices ... -
An overview of Mohammad Sanaullah & Associates
(Brac University, 2023-09)Mohammad Sanaullah & Associates is a Chartered Secretaries and Management consulting firm located in the business district of Dhaka City, Bangladesh. They offer Chartered Secretaries and management consultancy services ... -
A study on recruitment and selection process of Dhaka Bank Ltd. (GB Department)
(Brac University, 2023-09)This internship report covers my time from June 1, 2022 to September 30, 2022 at the Gulshan branch of Dhaka Bank Ltd. Limited. At the beginning of my internship at Dhaka Bank Ltd., I supported colleagues with their ... -
A research on the analysis of billing process and receivables to generate revenue at Redx Logistics Limited
(Brac University, 2023-09-17)The report explores Redx Logistics Limited's billing procedure and receivables in order generate revenue, with a main focus on receivables collection. Here, multiple strategies have been employed to do research on the ... -
Analyzing various retirement saving plans: a complete study on Data-Path Ltd.
(Brac University, 2023-09)The internship concluded in a paper titled "Analyzing various retirement saving plans of Data-Path Ltd." that reflected the intern's newfound expertise and knowledge. In this paper, we aim to show how the plan processing ... -
The importance of internal auditing by independent auditors to a Hi- Tech manufacturing organization: evidence from Walton Hi-Tech Industries PLC
(Brac University, 2023-09)This report titled “The Importance of Internal Auditing by Independent Auditors to a Hi-Tech Manufacturing Organization: Evidence from Walton Hi-Tech Industries PLC” Shows an internal audit experience within a high-tech ... -
Recruitment and selection process at Metrocem Group
(Brac University, 2023-01)As part of the requirements for my Bachelor of Business Administration degree, I have just finished a three-month internship at a reputable company known as "Metrocem Group." My internship at "Metrocem Group" provided ... -
Impact of Key Performance Indicators (KPI) report on employee performance
(Brac University, 2023-01)In the first chapter of the report, the Internship is described, starting with information about the intern, company supervisor, and job description/duties of the intern. The chapter also includes the internship outcomes, ...