Browsing by Subject "Product management"
Now showing items 1-4 of 4
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Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
(BRAC University, 2023-05)This study aims to examine the marketing strategies utilized by BSRM, a significant steel producer in Bangladesh, and how they affect consumer engagement and brand loyalty. The paper looks at the current marketing tactics ... -
Product management and user experience for creating successful software in SELISE digital platform
(Brac University, 2023-01)The world is moving towards a digital age rapidly. The importance of software is increasing day by day. People are getting to know that in order to make their business operations efficient they will require good ... -
Product management system practice in retail industry of Bangladesh: a study on Sailor by Epyllion.
(Brac University, 2022-07)As a part of my MBA academic requirement, I have joined Sailor; a sister concern of Epyllion group and an established retail fashion brand in Dhaka in their three months internship program. Based on my internship experience, ... -
Production quality management improvement opportunities and obstacles in Somaq Attire Limited
(Brac University, 2023-01)This report starts out with information on the internship, including the duties and tasks that were included in it as well as the difficulties that were faced. Second, it provides information on Somaq Attire Limited’s ...
