Browsing by Subject "Price"
Now showing items 1-5 of 5
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Impact of social-media marketing, price and perceived quality on brand loyalty amongst generation Y (Millennials) customers, a developing country perspective
(Brac University, 2022-07)This study investigated the impact of social media marketing, price, and brand loyalty among generation Y consumers (millennials). It's based on secondary research, and the first chapter outlines its rationale. The study's ... -
Price, demand & quality Analysis on Igloo Ice Cream
(Brac University, 2022-03)This report is a highlight of my Internship experience at the Brand Department at Igloo Ice Cream and is expected the show an overview of the organization and my research project – “Price, Demand and Quality Analysis ... -
The role of price and convenience in use of oral rehydration salts to treat child diarrhea: A cluster randomized trial in Uganda
(PLoS journal, 2019-01-24)Over half a million children die each year of diarrheal illness, although nearly all deaths could be prevented with Oral Rehydration Salts (ORS). The literature on ORS documents both impressive health benefits and persistent ... -
Satisfaction with food services: insights from a college cafeteria
(© 2007 Taylor & Francis Online, 2007)College students' food service needs is an important area that needs more research. While the importance of offering quality education is paramount, for many colleges that are embattled in their quest to retain students, ... -
Supply chain of automotive industry in Bangladesh: feasibility and sustainability with BoP.
(Brac University, 2023-08)Bangladesh has got independence in the year of 1971. Almost 52 years are passing, but we are still using Japanese used car which is called recondition vehicle. It is high time to think about using locally manufacturer ...
