Browsing by Subject "Pharmaceutical promotional gifts"

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Qualitative insights into promotion of pharmaceutical products in Bangladesh: how ethical are the practices?

Mohiuddin, Mahrukh; Faiz Rashid, Sabina; Islam Shuvro, Mofijul; Nahar, Nahitun; Masud Ahmed, Syed (© 2015 BioMed Central Ltd., 2015)

Background: The pharmaceutical market in Bangladesh is highly concentrated (top ten control around 70 % of the market). Due to high competition aggressive marketing strategies are adopted for greater market share, which ...
Qualitative insights into promotion of pharmaceutical products in Bangladesh: how ethical are the practices?

Mohiuddin, Mahrukh; Rashid, Sabina Faiz; Shuvro, Mofijul Islam; Nahar, Nahitun; Ahmed, Syed Masud (BMC Medical Ethics, 2015-06)

Background: The pharmaceutical market in Bangladesh is highly concentrated (top ten control around 70 % of the market). Due to high competition aggressive marketing strategies are adopted for greater market share, ...