Browsing by Subject "Online review"
Now showing items 1-3 of 3
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Determine the effects of negative information on consumer attitudes and behavioral intentions towards online products
(Brac University, 2021)The goal of this research is to define how negative information or we can say word of mouth, online review influence consumer attitude and behavioral intentions towards online products. Because of the rapid growth and ... -
Influence of online reviews on purchase intentions
(BRAC University, 2017-05-08)The purpose of the internship program at the end of Bachelor of Business Administration program is to familiarize the students with the professional world and give them a real world working experience. With that aim in ... -
Sentiment analysis on Bangladesh airlines review data using machine learning
(Brac University, 2022-02)A common means of transportation in our everyday lives is air travel. As a result, it's no surprise that more and more customers are posting their airline reviews online. However, in the age of machine learning, it would ...