Browsing by Subject "Marketing communication"
Now showing items 1-8 of 8
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Customer service & its dimensions at X solutions LTD. through WhatsApp
(Brac University, 2022-01)My internship program at the university required me to complete my degree, and I incorporated my entire work experience from the Query Management Team (Robi-Airtel WhatsApp) at X Solutions Limited in my report. I handled ... -
How social media platforms earn revenues for telecommunication companies - a perspective from X Solutions Limited
(Brac University, 2020-06)I have been preparing this report as part of my internship program which was the requirement of the university to complete my graduation and I included my whole work experience from the Query Management Team (Robi-Airtel ... -
Impact of copywriting in marketing communication
(BRAC University, 2018-04-12)The following internship report is a reflection of my work at Adon Communication Limited and my understanding of the Advertising industry and how it functions. My internship had started on the 1st of January 2018 and ... -
The influence of eco-label knowledge and trust on pro-environmental consumer behaviour in an emerging market
(© 2016 Informa UK Limited, trading as Taylor & Francis Group., 2017-11)Consumers are increasingly concerned about the negative environmental implications of purchasing goods, which in turn shape their behaviour. Yet, there are indications that consumers do not always act on these concerns, ... -
Integrated marketing communication of We Can Bangladesh
(BRAC University, 2016-04-13)The launch of the Bangladesh We Can Campaign took place on September 18th, 2004 in the northern district of Dinajpur and ended on September 25th, 2004 in the southern port city of Chittagong. In between Dinajpur and ... -
Integrated marketing communications tools of Bikroy.com Ltd
(Brac University, 2019-05-08)This particular report is based on the internship program, partial requirement for the Bachelor of Business Administration (BBA) in BRAC University. The real objective of this report is to understand my learning, my ... -
A journey to become the top financial brand focusing on integrated marketing communication
(BRAC University, 2017-04-30)This report ― “IDLC Finance Limited, A Journey to become the Top Financial Brand Focusing on Integrated Marketing Communication” is the reflection of the learning and experience acquired through an opportunity that associated ... -
Measuring effectiveness of marketing communications of corporate social responsibility of IDLC Finance Limited
(Brac University, 2023-01)IDLC Finance Limited is one of the leading non-banking financing institutes in Bangladesh, running a successful business for over 37 years now. They stand by their tagline “Financing Happiness” as IDLC has helped thousands ...