Browsing by Subject "Generation Z"
Now showing items 1-6 of 6
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Effectiveness of influencer marketing on Generation Z of Bangladesh
(BRAC University, 2023)The internship report is a brief synopsis of my 3 month's internship journey with strategic planning team of Grey Advertising Bangladesh. The effectiveness of influencer marketing on Bangladesh's Generation Z is also ... -
Factors determining job satisfaction of employees at Daraz Bangladesh Limited
(Brac University, 2023-02)The report was written using the knowledge I gained while working an intern in Human Resources at Daraz Bangladesh Limited. This internship report is divided into three sections, each with sub-chapters addressing different ... -
The importance of generation z work culture and its effects on employee retention
(Brac University, 2022-09)There has been a change in the environment of the corporate world, as more and more Generation Z workers enter the workforce, the more we have to consider how their needs and wants are going to be implemented. It's clear ... -
An investigation to the impact of organizational green practices and organizational culture on generation-Z employee retention in Bangladesh
(BRAC University, 2023-01)The report for this investigation has been prepared in combination of the insights received from analysis of data from survey output as well as real-world insights gained while I worked as an intern at Bengal Group of ... -
Understanding generation Z: what working conditions are the most important motivating factors for generation Z in Bangladesh
(Brac University, 2021-01)The objectives of this paper was to find out in the case of Generation Z what are the most important motivating factors that influence work performance and employee satisfaction. This study is research-oriented, describing ... -
Workplace behavior of generation Z employees of Inspira Advisory and Consulting Limited
(BRAC University, 2023-03)The study analysis is orchestrated focusing on the environment of the Inspira Advisory and Consulting Limited. Inspira ACL is a professional consultancy agency that is engaged with economic and social research to generate ...