Browsing by Subject "Customer Relationship Management"
Now showing items 1-2 of 2
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Impact of Miniso Bangladesh's events activation and PR on their brand personality and subsequent growth
(Brac University, 2022-09)"This report examines the public relations and events activation strategies implemented by MINISO, a lifestyle goods manufacturer with a Japanese influence, to maintain a positive brand image and promote its products. ... -
Robi’s Digital solution analysis and customer relationship management
(Brac University, 2022-08)This report deals with the factors that relate to Robi’s digital services and how that has been able to build a strong tie between customers and the organization i.e effective customer relationship management in this ...
