Browsing by Subject "Communication"
Now showing items 1-20 of 36
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Analysis on launching of the new product of Olympic, “FrostDelight” focused on the branding and communication
(Brac University, 2019-05) -
Application of image processing in traffic control system & license plate detection
(BRAC Univeristy, 2017-08)A license plate detect system is one type of intelligent transportation system. It is a type of technology in which the software enables computer system to read automatically the license number plate of vehicle from ... -
Artificial intelligence: Essential to Successful Consumer Acquisition for the Consumer Electronics Goods Industry in Bangladesh. A study on Walton Hi Tech Industries Ltd.
(Brac University, 2021-04)This report has been prepared as per the requirement of completion of internship course, BUS 400, in the Bachelor of Business Administration (BBA) program at BRAC University. After a successful interview, I was nominated ... -
ATL marketing and its impact on brands- a case study on Asiatic Marketing and Communications Ltd.
(Brac University, 2019-05)My report comprises of the work I have done in the Media Buying of Asiatic Marketing and Communications Ltd. in a period of three months. My main focus was on the extraordinary activities engaging customer awareness campaigns ... -
Automatic braking system and smart safety features to avoid and reduce road accident
(Brac University, 2021-09)There has been a huge increase of road accident in the last couple of years. This has been quite an issue in our country as a nationwide protest was held against it. A smart system which can do not only Vehicle to Vehicle ... -
Bangla sign language recognition and sentence building using deep learning
(Brac University, 2020-04)Modern age being the era of Information technology, it would not have come this far without the piled up data or information. Whereas communication is the basis of collecting or gathering data or information, almost 5% ... -
Brand activation of Meena Bazar: planning, execution, and analyzing in-store activation at Mirpur-10, Mymensingh, and Savar Outlet
(Brac University, 2024-05)This report provides an in-depth analysis of my internship experience at Meena Bazar, focusing on my role as an intern within the brand and communication team for three months. The internship involved assisting with outlet ... -
The branding-marketing & communication mix of Transcom Beverages Limited (PepsiCo Bangladesh): the core branding-marketing campaigns & market leading strategy of Transcom Beverages
(Brac University, 2022-04)This report is an overview of a 12-week long internship experience at Transcom Beverages Ltd. Transcom Beverages Ltd. is one of the largest FMCG Company in Bangladesh. It is the franchisor of PepsiCo in Bangladesh since ... -
Communication via Digital Marketing
(BRAC University, 2017-08-27)Strategeek Digital is a Digital Marketing Agency. Digital and social media operations are conducted under the sub-brand name Ice9 Interactive, a sister concern of Strategeek Digital. With the technological strength of Ice9 ... -
Comparative analysis: business development team in achieving success at the Mir Group of Companies Limited
(BRAC University, 2023-06)This internship report focuses on the comparative analysis of the business development department of Mir Cement and other organizations in the cement industry. Mir Cement, an upper-middle-ranked cement manufacturing company, ... -
Current situation of NGO-run underprivileged primary schools on ‘continuity of education’ during COVID-19 outbreak
(Brac University, 2021-09)During the COVID-19 pandemic, all the educational institutions shut down in Bangladesh and around the globe. As a result, a huge amount of underprivileged students was also out of school. So, this study is conducted to ... -
The development of student leadership: a study on primary students of Aalok Shikkhaloy School
(Brac University, 2023-04)This thesis paper will explore how primary students of Aalok Shikkhaloy School (Dhaka, Bangladesh) are getting the opportunity to develop their leadership qualities and how teachers are helping them towards achieving this ... -
Digital marketing communication in restaurants of Bangladesh : an in depth study on RainCloud Digital
(BRAC University, 2018-09-11)In this internship report I am going to talk about what the Digital Marketing in the food industry of Bangladesh. I will start the report with a brief about the Concept of Digital Marketing. Here, Digital marketing is ... -
Digital marketing communications program of FCB BITOPI Advertising Agency
(BRAC University, 2018-11-29)Digitalization makes our life more comfortable and every day we are getting the benefits of it. In this digital era I felt very happy that I got the opportunity to work with Bitopi Advertising Agency which is one of the ... -
Establishing rapport and maintaining communication with customers in general banking of Dhaka Bank Limited
(Brac University, 2022-02)I have prepared my internship report on Establishing Rapport and Maintaining Communication with customers in General Banking of Dhaka Bank Limited. The purpose of this report is to highlight my overall work experience ... -
Exploring different aspects of public relations at Backpage PR
(Brac University, 2022-08)Public relations (PR) is the activity of controlling and distributing information from an organization or an individual to the public in an effort to influence how they are seen by the general public. A public relations ... -
Grameen Phone Limited (communications corporate affairs)
(BRAC University, 2018-12)Grameenphone is a member for a long time with the UN Global Compact initiatives. In addition, the company is attached with the UN’s 10 goal for human and law rights, environmental providences and anti-corruption. Grameenphone ... -
How effectively ACI Fertilizer fulfill consumers need and provide solutions
(Brac University, 2021-10)ACI Limited has four diversified strategic business. ACI Agrobusiness is one of the most important business unit for ACI Limited. ACI Fertilizer is one the brand from ACI Agrobusiness. Keeping the moto of, “to supply total ... -
Knowledge and attitude of key community members towards tuberculosis: mixed method study from BRAC TB control areas in Bangladesh
(© 2015 BioMed Central Ltd., 2015)Background: Bangladesh National Tuberculosis (TB) Control Programme adopted a number of strategies to facilitate TB diagnosis and treatment. 'Advocacy, Communication and Social Mobilization' (ACSM) was one of the key ... -
Managing digital marketing communications: a case study on The City Bank Limited digital marketing team
(Brac University, 2019-04)This report includes my work at the Brand Communications and Marketing Division of the City Bank Limited during the three months of my internship period. This report has elaborate research on the campaign planning procedure ...
