Browsing by Subject "Advertising campaigns."
Now showing items 1-4 of 4
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An analysis of Anzara Bangladesh Limited's influencer marketing campaigns and their impact on customer engagement
(Brac University, 2023-05)Anzara is a well-known clothing brand that was established in the Bangladeshi city of Banani. The company maintains a strong presence on the regional market and offers clients an extensive selection of fashionable men's ... -
Bridging the experience and perception gap through 360-degree brand campaign: a case of Banglalink Fastest 4G
(Brac University, 2024-04)Banglalink Digital Communications Limited, the third-biggest mobile service in Bangladesh has established itself as the market leader in terms of network speed. Furthermore, for four years continually, Banglalink has been ... -
Implementation of campaign activations in modern trade and business development team of British American Tobacco Bangladesh
(BRAC University, 2018-12-14)Tobacco is a highly regulated industry with sever restriction on selling and consumption, let alone brand communication. While that is ethically the right way to go forward, it puts the brand teams of tobacco companies ... -
Strategic approach of Analyzen for the consumers to find a reason to upgrade from a regular base product to a premium product
(Brac University, 2023-11)Analyzen Bangladesh is a highly regarded digital marketing agency in Bangladesh that provides an extensive array of digital services, such as client servicing, community management, content development, digital media buying, ...
