Browsing by Subject "Advertisements"

Now showing items 1-8 of 8

    • Discourse analysis of telecom ads: a critical insight from the applied linguistics perspective 

      Dasgupta, Shatabdi (BRAC University, 2015-04)
      Advertisements, evident all around, are part of the daily lives of people. It is a kind of communication which is also part of social process. In a particular culture advertisements have dominance to influence the ...

    • E-commerce marketing practices for consumer goods in Bangladesh 

      Hasan, Syed Sadat (Brac University, 2023-08)
      E-commerce has gradually been a driving force of the economic development of Bangladesh. The key objective of this research project is to identify the best practices of e-commerce marketing in Bangladesh, with special focus ...

    • Factor analysis of ad liking and prediction of purchase intent through emotionomics 

      Toma, Syeda Tanzina Farhin; Bhuiyan, Shahan Jamil; Dawood, Tahmid; Saha, Chandan Kumar (Brac University, 2019-12)
      Marketing strategy is being a new challenge in this modern era. Along with the global market, people's choices are also changing so to grab the focus of buyers, organizations are making changes in their marketing policy ...

    • How television commercials are made 

      Islam, Md. Nazmul (BRAC University, 2013-08)
      I always wanted to work with creative people who deal with innovative ideas and new systems. The perfect place for it is the advertising world, because here new people and new ideas are entering every day. The Department ...

    • An in-depth analysis of the operations workflow of a Bangladeshi advertising agency (Glitch DHK) 

      Karim, Syeda Anan (BRAC University, 2023-04)
      Internet accessibility has facilitated people's transition away from traditional forms of media. Social media played an important role in the transition. A new platform for advertising and communicating with the public has ...

    • Postmodern visions: consumer culture's (re)making of the gaze 

      Khanom, Afruza (BRAC University, 2010)
      Contemporary societies have transformed traditional identities in such a way that we, as subjects of globalization and mass consumer culture, have become tremendously self-conscious of the ‘gaze’ which makes, breaks and ...

    • Representation of women in movies and advertisements 

      Baidya, Arundyuty (Brac University, 2022-05)
      Movies have been a part of our life from the early 19th century through a series of transactions. Similarly, modern advertisements have been around from the 17th century. They play a vital role in shaping the mindset ...

    • Significance of digital advertising in today’s World 

      Lamiya, Afroza Begum (Brac University, 2022-09)
      This report is an overview of my internship at X Solutions Ltd. This company is an integrated marketing agency that helps clients promote their brands through advertisements. I worked in the departments of social media ...