Browsing by Author "Trina, Jarin Tasnim"
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Comprehensive analysis of the bridge between strategic planning & operational execution of Asiatic Experiential Marketing Ltd.
Trina, Jarin Tasnim (Brac University, 2019-05)Event marketing has become one of the key variable in creating impression of consumer over a brand. From multi-nationals to local companies, everyone is diving into the world of experiential event marketing. AsiaticEXP is ...