Browsing by Author "Tahamid, Ahanaf"

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    • Promotional strategies of ACI Consumer Brand (Savlon) 

      Tahamid, Ahanaf (BRAC University, 2018-12)
      ACI Limited is the largest conglomerate in Bangladesh. It is involved in different businesses in Bangladesh. Savlon is ACI’s flagship consumer brand. Savlon is a successful personal care product in Bangladesh market. In ...