Browsing by Author "Mahin, Jannatul Tamzida"

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Success of digitalization in the field of below the line marketing in Bangladesh. analyzing digital world project of Asiatic Exp Marketing Limited

Mahin, Jannatul Tamzida (Brac University, 2021-10)

The pioneer of below the line marketing is Asiatic Experiential Marketing Limited, is the biggest and an industry leading company. I was very blessed to have completed my internship in their company, I have been exposed ...