Browsing by Author "Hossain, Nabil"

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Utilizing machine learning to project the nancial outcomes of reconnecting with potential customers of the same industry

Hossain, Shoumik; Fahmiduzzaman, Quazi; Payel, Nehrin Siddique; Hossain, Mohammad Shahriar; Hossain, Nabil (Brac University, 2021-01)

In competitive markets, it is costly to attract new customers in the business as they already have a wide customer base; that being the case, businesses spend a healthy budget to bring back customers who have once been ...