Browsing by Author "Haider, MD Naeem"
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An effective marketing strategy for a new FMCG category (from Cosmo Multi Products Industry)
Haider, MD Naeem (2024-11)This internship report analyzes the marketing strategies of Cosmo Multi Products Industry in Bangladesh's highly competitive FMCG landscape. This analysis evaluates their fast growing brand Panda Ultra White Detergent ...