Browsing by Author "Debi, Debosmita Roy"
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CRM software in customer retention and customer loyalty in a B2B sewing thread company in Bangladesh
Debi, Debosmita Roy (Brac University, 2022-11)Sewing thread is an indispensable part of a garment. The garment industry has a great contribution to the socioeconomic development of Bangladesh. The benefit of a strong backward linkage has led to an increase in the ...