Browsing by Author "Chamhuri, Norshamliza"

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Modelling consumers' environmental responsibility and understanding of eco-labels: a conceptual framework for empirical research in Malaysia

Taufique, Khan Md Raziuddin; Siwar, Chamhuri Bin; Talib, Basri Abdul Abdul; Chamhuri, Norshamliza (© 2014 Inderscience Enterprises Ltd., 2014)

This paper aims to develop and propose an all-inclusive framework for assessing consumers' environmental responsibility and understanding of eco-labels. One of the preparatory issues regarding green marketing is to understand ...
Synthesis of constructs for modeling consumers' understanding and perception of eco-labels

Taufique, Khan Md Raziuddin; Siwar, Chamhuri Bin; Talib, Basri Abdul Abdul; Sarah, Farah Hasan; Chamhuri, Norshamliza (© 2014 MDPI AG, 2014)

The term "eco-labeling" has become a buzzword in today's sustainable business world. The use of eco-labeling in various forms has been increasing notably for past many years, sometimes as an environmental "requirement" and ...