Browsing by Author "Antu, Fahadul Islam"
Now showing items 1-1 of 1
-
Consumer perception towards Bulk SMS for the marketing of various products/services of Robi Axiata Limited
Antu, Fahadul Islam (BRAC University, 2017-12-07)The development of Bulk SMS marketing by operators to reach out to their customers regarding various products and services in Bangladesh is eye caching. The aim of this research is to get the insight of the consumer’s ...