Browsing by Subject "Marketing"
Now showing items 21-40 of 122
-
Communication is the key point to attract customer- an over view of Tone Me Non Woven Tech
(Brac University, 2020-10)In Bangladesh ready-made garments are very important for earning foreign money. Bangladesh is popular for exporting garments goods to foreign countries. In the ready-made garments industry, they need many accessories like ... -
Communication via Digital Marketing
(BRAC University, 2017-08-27)Strategeek Digital is a Digital Marketing Agency. Digital and social media operations are conducted under the sub-brand name Ice9 Interactive, a sister concern of Strategeek Digital. With the technological strength of Ice9 ... -
A comparative study and mother brand influence on determining the consumer perception of diet coke and diet pepsi: a UK market perspective
(© 2013 International Journals of Marketing and Technology (IJMT), 2013-09)The aim of the research is to identify and compare the level of customer perception towards Diet Coke and Pepsi, the influence of the mother brand on these product purchase decision and other factors that contribute to the ... -
Comprehensive analysis of the bridge between strategic planning & operational execution of Asiatic Experiential Marketing Ltd.
(Brac University, 2019-05)Event marketing has become one of the key variable in creating impression of consumer over a brand. From multi-nationals to local companies, everyone is diving into the world of experiential event marketing. AsiaticEXP is ... -
A comprehensive study of the role of amusement industry as a below the line communication tool
(BRAC University, 2018-12)Branding is a broad subject in a world of marketing and plays a key role in this competitive market with products and services springing every day. In a competitive market branding and promotions has become a mandatory ... -
Consumer buying behavior during the pandemic- a sales analysis on Bikroy.com.
(Brac University, 2021-01)Bikroy.Com is known as the biggest online marketplace and the popularity of Bikroy.Com is huge. The main objective of my internship is to know about Bikroy.Com and how does it operate the work , the relationship between ... -
Content marketing report on Webpers Limited
(Brac University, 2018-11)The internship report “content marketing report on Webpers Limited” is initiated as a requirement of BBA Program of BRAC University. The report is based on the working experience at Webpers limited. The report will provide ... -
Customer satisfaction and marketing mix of MAGGI 2mn Noodles
(Brac University, 2020)This report mainly discusses about the competition and marketing mix of MAGGI in Bangladeshi market. First the overview of Nestle Bangladesh was given. After that the main brand MAGGI was introduced with its own identity. ... -
Dairy production, consumption and marketing in Bangladesh
(BRAC Research and Evaluation Division (RED), 2003-09)This study was a part of RED-Imperial College joint research, conducted in July 2003. The broad objective of this study is to review the existing milk production, consumption and marketing situation in Bangladesh and to ... -
Decision on location: real estate bata
(Brac University, 2021-10)Bata is multinational footwear company which is one of the oldest company in Bangladesh. This company is very well known to the people of Bangladesh. The company has a deep impact in the footwear industry by having 260 ... -
Dependence on social media in the Bangladesh market industry
(Brac University, 2022-06)This report talks about the current psychology that drives the marketing environment in Bangladesh. The report begins with a brief diagram of my 3-month long internship at Ovlea Digital, who they are, and their company ... -
Dependence on social media in the Bangladesh market industry
(Brac University, 2020-09)This report talks about the current psychology that drives the marketing ecosystem in Bangladesh. The report starts with a brief overview of my 3-month long internship at Ovlea Digital, who they are and their company ... -
Develop business in rural areas with the help of digital platforms
(Brac University, 2023-01)In this modern period of time every business is digitalizing. The profession of a medical promotion officer in not fully digitalized yet. Because the marketing policy does not support digital promotion as it has so many ... -
Digital marketing plays the vital role to fulfill customer satisfaction: A study on Analyzen Bangladesh Ltd.
(Brac University, 2021-01)The report focuses on my experiences, learning and the people I have met communicated with over the course of full time internship program at Analyzen Bangladesh Ltd. Despite tough regulations, Analyzen being the first ... -
Doctors’ perception of the promotional strategies of Square Pharmaceuticals Limited
(Brac University, 2023-05)"The paper gives a general summary of an internship in the pharmaceutical sector with a particular emphasis on how Square Pharmaceuticals' promotional activities were perceived by healthcare professionals. The article ... -
DTH service in the context of Bangladeshi market
(BRAC Univeristy, 2016)Beximco Communications Limited has brought out RealVU which is the 1st Direct to Home (DTH) service provider in Bangladesh. It is a process of getting direct signals from satellite. RealVU allows customers to watch digital ... -
Effective digital marketing implementation to reimburse effect of Covid-19 on tourism industry and Opatrip.com
(Brac University, 2021-09)The travel industry period has been famous for quite a while. What's more, computerized promotion in the travel industry has been very fundamental these days. Recently graduated and top chiefs from the conventional ... -
Effectiveness of marketing strategies for renaissance Dhaka Gulshan Hotel
(Brac University, 2021-01)Renaissance Dhaka Gulshan Hotel is known as one of the most luxurious hotel in Bangladesh. It is a premium lifestyle brand of the Marriott International Hotel and Resorts. Renaissance Dhaka Gulshan Hotel is situated at ... -
Effectiveness of paid promotions on the perspective of social media marketing in Bangladesh
(Brac University, 2019-12)Among all the components of marketing mix, promotion is the most curtail subject. It is a fact that, promotion always costs. Even if it is not the money that costs then it will be either effort, time, brand value or ... -
The effectiveness of the recruitment and selection process of sales personnel (field) at Square Toiletries Limited
(BRAC University, 2017-05-03)This report is all about the identifying the effectiveness of the recruitment and selection process of Square Toiletries Limited in terms of hiring employees for sales (Field). This report is reflecting every pros and cons ...