Browsing by Author "Ullah, G. M. Shafayet"
Now showing items 21-25 of 25
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Sales activities of Kaymu Bangladesh Limited in relation to the branding and advertising aspect
Ridoy, Reazul Islam (BRAC University, 2016-09-04)This paper examines the prospect of Kaymu Bangladesh in the Bangladeshi e-commerce industry. This paper looks into the e-commerce industry in the Bangladesh, introduces Kaymu and its business model, compares it with ... -
The scope of improvements in stainless steel and cast iron electrode market and the branding strategies of Linde Bangladesh Ltd: market analysis and suggestions
Rizwan Chowdhury, Rizwan Chowdhury (BRAC University, 2016-09-04)This report ―The scope of improvements in Stainless steel and Cast iron electrode market and the branding strategies of Linde Bangladesh Ltd.‖ is the reflection of the learning and experience acquired through an opportunity ... -
Taaga and its brand challenge: a perspective of consumer view
Islam, Md. Mainul (BRAC University, 2013-11-29)This report analyses the marketing strategies of the Aarong. Aarong is one of the most renowned fashion enterprises in our country. This report has covered almost all the strategies of Aarong for marketing its product. It ... -
Ticketing & reservation service of NovoAir
Imtiaz, Ashik (BRAC University, 2017-05-07)Airline business becomes so demanding in recent years. For an airline, the ticketing service quality is very important to satisfy its passengers and delivering the service in the shortage possible time is another ... -
UCB imperial savings branding of United Commercial Bank Ltd.
Bhuiya, Shahnawaj (BRAC University, 2014-02)Predominantly UCB has been indentified and perceived as a bank working only in the corporate arena. With introduction of retail banking, the image is gradually shifting where individuals have started to believe that UCB ...