Browsing by Subject "Marketing"
Now showing items 21-40 of 157
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Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
(Brac University, 2021-01)The report consists of data that I learned at Anwar Group of Industries during my internship period. Anwar Group of industries is one of the biggest conglomerates in Bangladesh. It has invested its efforts and monetary ... -
BTL activation of DANO Power
(Brac University, 2019-05)Bangladesh is a developing and densely populated country. For decades, Bangladesh has a large domestic market for milk products which was largely met through importation of subsidized milk, powder milk and milk products ... -
Business development activities through digital marketing of Orange Business Development Ltd.
(Brac University, 2022-10)Since 2005, Orangebd has provided its clients with high-quality IT solutions and services to numerous public and private organizations, businesses, and enterprises. Orangebd is one of several successful IT firms in ... -
Change in the market demand overtime of Rahimafrooz Solar System and Battery
(Brac University, 2022-02)Bangladesh is lagging behind in providing electricity to all the areas due to several issues. According to a survey around 93.5% of its people are out of electricity coverage. For that government has introduced many schemes ... -
Client acquisition and market development in the field of power transformer in Bangladesh
(Brac University, 2021-10)The market development and client acquisition of power transformers is the subject of my internship report. In this study, I will elaborate how a company in the power sector is dealing with customers alongside their market ... -
Client management process and practices of Southern Multi Products Limited
(BRAC University, 2017-11-01)The objective of this report is to present the client management process and practice of Southern Multi Products Limited (SMPL) and how they evaluate customer potentiality and select potential customers for chasing. In ... -
Communication is the key point to attract customer- an over view of Tone Me Non Woven Tech
(Brac University, 2020-10)In Bangladesh ready-made garments are very important for earning foreign money. Bangladesh is popular for exporting garments goods to foreign countries. In the ready-made garments industry, they need many accessories like ... -
Communication via Digital Marketing
(BRAC University, 2017-08-27)Strategeek Digital is a Digital Marketing Agency. Digital and social media operations are conducted under the sub-brand name Ice9 Interactive, a sister concern of Strategeek Digital. With the technological strength of Ice9 ... -
A comparative study and mother brand influence on determining the consumer perception of diet coke and diet pepsi: a UK market perspective
(© 2013 International Journals of Marketing and Technology (IJMT), 2013-09)The aim of the research is to identify and compare the level of customer perception towards Diet Coke and Pepsi, the influence of the mother brand on these product purchase decision and other factors that contribute to the ... -
Comprehensive analysis of the bridge between strategic planning & operational execution of Asiatic Experiential Marketing Ltd.
(Brac University, 2019-05)Event marketing has become one of the key variable in creating impression of consumer over a brand. From multi-nationals to local companies, everyone is diving into the world of experiential event marketing. AsiaticEXP is ... -
A comprehensive study of the role of amusement industry as a below the line communication tool
(BRAC University, 2018-12)Branding is a broad subject in a world of marketing and plays a key role in this competitive market with products and services springing every day. In a competitive market branding and promotions has become a mandatory ... -
Consumer buying behavior during the pandemic- a sales analysis on Bikroy.com.
(Brac University, 2021-01)Bikroy.Com is known as the biggest online marketplace and the popularity of Bikroy.Com is huge. The main objective of my internship is to know about Bikroy.Com and how does it operate the work , the relationship between ... -
Content marketing report on Webpers Limited
(Brac University, 2018-11)The internship report “content marketing report on Webpers Limited” is initiated as a requirement of BBA Program of BRAC University. The report is based on the working experience at Webpers limited. The report will provide ... -
Customer satisfaction and marketing mix of MAGGI 2mn Noodles
(Brac University, 2020)This report mainly discusses about the competition and marketing mix of MAGGI in Bangladeshi market. First the overview of Nestle Bangladesh was given. After that the main brand MAGGI was introduced with its own identity. ... -
Dairy production, consumption and marketing in Bangladesh
(BRAC Research and Evaluation Division (RED), 2003-09)This study was a part of RED-Imperial College joint research, conducted in July 2003. The broad objective of this study is to review the existing milk production, consumption and marketing situation in Bangladesh and to ... -
Decision on location: real estate bata
(Brac University, 2021-10)Bata is multinational footwear company which is one of the oldest company in Bangladesh. This company is very well known to the people of Bangladesh. The company has a deep impact in the footwear industry by having 260 ... -
Dependence on social media in the Bangladesh market industry
(Brac University, 2022-06)This report talks about the current psychology that drives the marketing environment in Bangladesh. The report begins with a brief diagram of my 3-month long internship at Ovlea Digital, who they are, and their company ... -
Dependence on social media in the Bangladesh market industry
(Brac University, 2020-09)This report talks about the current psychology that drives the marketing ecosystem in Bangladesh. The report starts with a brief overview of my 3-month long internship at Ovlea Digital, who they are and their company ... -
Develop business in rural areas with the help of digital platforms
(Brac University, 2023-01)In this modern period of time every business is digitalizing. The profession of a medical promotion officer in not fully digitalized yet. Because the marketing policy does not support digital promotion as it has so many ... -
Developing content strategy of Airtel across digital platforms
(BRAC University, 2023-06)One of the primary goals of every brand that runs a competitive business is to stay in the spotlight in the thoughts of customers through new operations and acquiring as large a customer base as possible in order to cope ...