Browsing by Subject "Branding (Marketing)"
Now showing items 21-37 of 37
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Impact of digital marketing on Nagad’s success
(Brac University, 2023-01)As a requirement for the completion of BBA program, this report is prepared after a 3 months internship at Nagad Ltd. On “Impact of Digital Marketing on Nagad’s success”. The responsibilities assigned to me as intern ... -
Internship report on marketing strategies and branding of IPDC Finance Ltd.
(Brac University, 2021-10)The internship report is a prerequisite in BRAC University's MBA program. “Marketing Strategies and Branding of IPDC Finance Limited " is the subject of this study. This study is designed to help the reader gain a thorough ... -
Market business intelligence of Bangla Trac Limited (BanglaCAT)
(Brac University, 2021-10)BanglaCAT is the first and only one authorized dealer of Caterpillar Inc. USA in Bangladesh. In 2004, the company started its expedition with almost 100 employees. The next year in 2005, the company enlisted with nearly ... -
Market readiness and opportunities for air purifiers marketed by Singer Bangladesh Limited
(Brac University, 2022-01)Very few multinationals in Bangladesh are as old as Singer Bangladesh Limited. It is one of the pioneers of consumer electronics here. It has a unique retail network throughout the country which comprises of more than ... -
Marketing and Brand Communication of SEBL | DX Group
(Brac University, 2022-09)This internship report is based on a three-month internship I undertook at SEBL | DX Group as part of my BBA program requirement, from 25th may to 25th august 2022. This study provides insight into SEBL | DX Group's ... -
Marketing practice of the brand “Savlon”
(Brac University, 2022-05)A company's financial performance is contingent upon its marketing skills. All other departments, including finance, operations, accounting, and others, will not run well without marketing strategies, because all ... -
Measuring brand loyalty in baby care products: a case study on Marico's baby care products
(Brac University, 2023-01)The report elaborates on Marico Bangladesh Limited and then conducts a study on the level of brand acceptance of Marico's Baby Care Product Brand Just for Baby. We are all aware that Marico is well known for its flagship ... -
Memorandum of understanding as an employer branding tool for Walton Hi-Tech Industries PLC
(Brac University, 2022)Having the vision of becoming the best brand in Bangladesh, trying to be the top brand name globally, Walton started its path to greatness in 1977, starting production of Refrigerators, freezers, air conditioners, ... -
Public relations activity of Prime Bank Limited & it’s role in creating brand awareness
(Brac University, 2020-04)Public Relations promotes any Brand in such way that ended up by creating Brand Awareness. Awareness about a brand means customers have interest in my product and service and they can easily recognize my products and ... -
Raising awareness on necessity of consuming milk daily through branding activations
(Brac University, 2021-10-02)Arla Foods, the world's fourth largest producer of dairy products, has been the leading dairy goods firm in Scadinavia for the past 131 years. Furthermore, Arla's aim is to give the highest quality items to its customers, ... -
A report on analysis of sales & marketing strategies and activities adopted by Summit Communications Ltd
(Brac University, 2022-09)My internship in a communication institution has given me real-world experience and knowledge. Institutions of communication deal with networking and maintaining it, which gives everyone more possibilities. A communication ... -
Sales and marketing strategies of Ahmed Food Products (Pvt) Ltd
(Brac University, 2020-09-25)Internship is such a program, where a student can gain experience in corporate structures. I was assigned as intern under marketing background. My report is on “Sales and Marketing Strategies of Ahmed food products ... -
Services marketing and branding strategies of Englishplz Limited
(Brac University, 2021-10)The internship report is a prerequisite for the MBA program completion at BRAC University. The internship report focuses on the EdTech startup named Englishplz Limited’s service marketing and branding strategies. Englishplz ... -
A study on the consumer behavior of health food drinks sachet packs
(Brac University, 2021-10)Nestlé is the world’s largest food and beverage company, and Nestlé Bangladesh Limited is a fully owned organization of Nestlé S.A. Having a business presence in over 191 countries globally, Nestlé is continuously working ... -
Sustainable fashion for Aarong: the impact of fashion upcycling, chief branding officer & fashion e-commerce experience on the Bangladeshi consumers’ brand equity
(BRAC University, 2023-05)Sustainability has to be assimilated among the Bangladesh fashion brands and textile industry to achieve brand equity. Aarong is a Bangladeshi retail brand that has successfully merged cultural heritage and modern way of ... -
Virtual campus engagement sessions: an effective tool for talent acquisition and boosting employer branding in the time of pandemic
(Brac University, 2022-02)In order to complete my academic Internship course entitled BUS400, I had joined as an Intern at Walton Hi-Tech Industries PLC for a three month period. I had joined in the Human Resource Management Department under the ... -
Walton Hi-Tech Industries' Memorandum of Understanding as a Strategy for Employer Branding
(Brac University, 2022)Walton began their journey to greatness in 1977, commencing production of refrigerators, freezers, air conditioners, compressors, and now also televisions, home appliances, and electrical appliances all are aspects of ...