Through this report I have tried to reflect on Marketing Operations and Project Management of
4G which will not only talk about the current hype of 4G launch in the telecom industry of
Bangladesh but also an overall view how a MNC deals with such project. I will be sharing
knowledge of the objective, principle and purpose of the company as well as its managerial
structure. An overview of 4G is and how Robi segmented its market along with its current
merger partner Airtel and all the procedures these two companies applied will also be present in
the report as well as my other experiences that I got from my fellow colleagues. There were
some limitations in creating the report as some data were confidential and restricted access to
non-permanent employees. None the less it will provide sufficient data provided by Robi.
