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    DTH service in the context of Bangladeshi market

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    11104030_BBA.pdf (1.005Mb)
    Date
    2016
    Publisher
    BRAC Univeristy
    Author
    Alam, Ariful
    Metadata
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    URI
    http://hdl.handle.net/10361/8439
    Abstract
    Beximco Communications Limited has brought out RealVU which is the 1st Direct to Home (DTH) service provider in Bangladesh. It is a process of getting direct signals from satellite. RealVU allows customers to watch digital quality picture which takes TV watching experience into a whole new level. DTH service allows people to watch different international and local channels without any cable infrastructure as it receives direct signals from the satellite ensuring digital picture quality. It has signal for a vast area which allows people to watch Satellite TV anywhere through satellite dish and set-top box. This service brought solutions for people from remote areas like hill tracks or island who were unable to watch satellite channels as cable network was unavailable or poor in those areas. Also cable channels do not provide best picture quality as it faces signal loss and other issues. DTH service offers people to have best TV viewing experience by providing digital quality picture and stereo sound. People from our neighboring countries are already familiar with this service. It has great demand in Bangladeshi market too. People from our country are ready to have this service as they want better form of entertainment.
    Keywords
    DTH; Marketing
     
    Description
    This internship report is submitted in a partial fulfilment of the requirements for the degree of Bachelor of Business Administration, 2016.
     
    Cataloged from PDF version of Internship report.
     
    Includes bibliographical references (page 31).
    Department
    BRAC Business School, BRAC University
    Collections
    • Internship Report, BBA (Brac Business School)

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