Debit card operation of Bank Alfalah
AuthorGomes, Richard Anick
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The usage of Debit Card and Credit Card has increased dramatically since past few years and its user has been growing exponentially in the Bangladesh. This service undoubtedly has gained popularity among the middle class, higher middle class and of course to the upper class citizen of the nation. People now feel safer and comfortable in carrying a single piece of plastic card rather than carrying a bundle of money with them. At present time most of the Bangladeshi banks are using VISA debit card which is operated by VISA network worldwide. But Bangladesh is a developing country and the central bank of Bangladesh “Bangladesh Bank” is operating a new network which is called NPSB (National Payment Switch Bangladesh). Every local as well as foreign bank is member of this network. In this report I worked with the Bank Alfalah which is a foreign bank of our country. Hear I tried to provide an overview of the Bank Alfalah’s history, their way of working, Bangladesh activates and a short look to their product and services and focus on their consumer banking product Debit Card. Beside I tried to analyze the financial performance of Bank Alfalah – Bangladesh operation as well as global operation. On the other hand I gave my focus on debit cards financial contribution in the Bangladesh operation. To describe focusing on the Debit Card it means the full operational work of Bank Alfalah Debit Card. Focused on its full operational framework that starts with the application of the customer. The frontend process, verifications, backend process along with the production of debit card and the delivery process also. Even with the process of maintenance, monitoring, usage & protection and the process of resolution. On the report I have tried to make a clear concept about the debit card operation. Tried to find out the facility and hassle free service we can have through using debit card. Find out few problems regarding the operation of Bank Alfalah debit card, figured out few solutions and way to modernize the operation. So the main intention is to find out the workings behind the customer use a Debit Card and tried to find some way to make it better in future.