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    Supply chain of Nestlé Bangladesh

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    12104148_BBA.pdf (1.254Mb)
    Date
    2017-01-05
    Publisher
    BRAC University
    Author
    Rahman, Nadia
    Metadata
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    URI
    http://hdl.handle.net/10361/8149
    Abstract
    Nestlé is one of the leading Nutrition, Health and Wellness Company that strives to best serve its customers with best quality products consistently. Thus, its story of excellence is not confined to the selling of products solely rather it also concentrates in ensuring continuous brilliance for its every group of stakeholders. Being a part of Nestlé S.A, Nestlé Bangladesh also shares the similar vision of continuous excellence and growing together concept. It focuses not only to nourish its employees, distributors, retailers and other stakeholders but also to nurture its respective vendors’ businesses also. Accordingly, it designs its internal structure in a more organized and systemized manner so that the internal stakeholders can contribute with considerable efficiency. The internal organizational culture creates an open platform where every member are allowed to exhibit their extraordinary views and opinions that ultimately help Nestlé Bangladesh to be competitive at all of its operational phases. Thus the description of the internal department, mainly Supply Chain, gives a well-defined picture through this report that explains the process and also showcases the inner relation and operational procedure. A survey was conducted on Key Performance Indicator (KPI) with the view of observing the vision vendors have regarding this. The ultimate objective of the survey is to get an idea regarding KPI from different dimension. Thus, two groups were studied where one group already participates in KPI measurement process while with the other KPI will be initiated soon. Accordingly, two different sets of questionnaires were prepared as the scenario is reverse for both teams. Accordingly a total of 12 samples were chosen which is equally distributed among two groups. The outcomes the respondents share are really crucial and needs to be considered when decisions regarding KPI are called. The responses of each question from both the questionnaires were interpreted and are included in this report through graphical representations. Since few open ended questions were also included in the survey form to gain general insight of the vendors, its analysis was also discussed briefly and precisely to get a deeper insight. Thus, the objective of the report basically demonstrates NBL and its specific Supply Chain department along with the key roles, duties and responsibilities of an intern of that particular department. Lastly a survey is accompanied with primary data to give a practical insight of a certain portion of the Supply Chain department.
    Keywords
    Nestlé Bangladesh; Supply chain; Customer service
     
    Description
    This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017.
     
    Cataloged from PDF version of Internship report.
     
    Includes bibliographical references (page 48).
    Department
    BRAC Business School, BRAC University
    Collections
    • Internship Report, BBA (Brac Business School)

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