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    Advertising theories in practice of Bikroy.com

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    12304073_BBA.pdf (3.314Mb)
    Date
    2017-01-22
    Publisher
    BRAC University
    Author
    Shohrab, Md. Ariful Hossain
    Metadata
    Show full item record
    URI
    http://hdl.handle.net/10361/7787
    Abstract
    This particular report is based on the internship program, partial requirement for the Bachelor of Business Administration (BBA) in BRAC University. The major objectives of this report is to know my learning, my contribution, my interaction with coworkers, dealt with difficulties, my internship experience and how this internship has influenced my career plans in future. Internship at Bikroy.com was a great practical experience for me. The report discusses about all the issues of Documentation, recruitment process of Bikroy.com. Bikroy.com started its journey from 2012 and has various sections dedicated to both private and business advertisements for cars and vehicles, property, electronics, home appliances and personal items, sport and hobby items, and jobs. Various types of used and unused products are bought and sold at Bikroy.com. Classified advertisements are currently placed on Bikroy.com free of charge and remain on the site for a period of 60 days. Bikroy.com is available both in English and Bengali language so that people can understand more about the products. Even though Bikroy.com have been running their business for 5 years they are still the largest online buying and selling company in Bangladesh. Around 94 percent people are dependent on them for buying and selling their products.
    Keywords
    Advertising theories; Bikroy.com
     
    Description
    This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017.
     
    Cataloged from PDF version of Internship report.
     
    Includes bibliographical references (page 46).
    Department
    BRAC Business School, BRAC University
    Collections
    • Internship Report, BBA (Brac Business School)

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